gut
Concept & Campaign Ideation/Promotion
“gut” is an original curated playlist consisting of music from the hardcore, punk and metal scene. The following consists of assets and merch that would be used in a campaign to promote the playlist. Think of this playlist as a record label with the artists in the playlist as the record label roster.
(1) gut promotional campaign layout
(2) gut vinyl “barbed black” version
(3) gut vinyl “nuclear” version
(4) gut vinyl “barbed white” version
(5) gut CD + Vinyl Booklet Design - Front Page
(6) gut CD Disc + Booklet
(7) gut graphic tee design
(8) gut promo flyer
(9) gut promo video